More commercial cleaning contracts. More recurring revenue. Less guesswork.
You know how to clean. We get you in front of the people who sign the contracts.
You don't have a cleaning problem. You have a contract acquisition problem.
How most contracts arrive
Unpredictable · unownedHow they arrive with a system
Predictable · compoundingThe Commercial Contract Engine
Nine stages, one job: turn the right building into a signed contract.
Target
- Market MappingWhich account types pay off for you
- Account TargetingWho actually signs the cleaning contract
- Offer EngineeringA reason to switch, not “affordable cleaning”
Generate
- Campaign LaunchThe offer, in front of those buyers
- Lead QualificationViable, reachable, inside your service area
- Walkthroughs BookedInterest becomes a site visit
Convert
- Proposal PipelineEvery bid tracked, none forgotten
- Follow-UpThe step that quietly wins contracts
- OptimizationDouble down on what closes
Facilities we target
People who sign
Messages from the people we actually work with.







Names, photos and company identifiers are redacted — these are private threads.
What the funnel has to do to work.
- $2,250/moAd spend
- ↓ $45 per lead
- 45–55Leads
- ↓ ~30% book a walkthrough
- 12–18Walkthroughs booked
- ↓ ~75% actually held
- 9–14Walkthroughs held
- ↓ ~35% close
- 3–5Contracts signed
Roughly $45 per lead, $150 per walkthrough booked, $200 per walkthrough held — about $560 to acquire one contract.
At a $6,000/month account, that contract pays back its acquisition cost in under a week and runs for the length of the agreement.
Modelled scenarios by contractor profile
Warehouse & industrial contractor
Southwest metroMid-size commercial contractor
Southeast metroMulti-location accounts contractor
Major Southeast metroIndustrial & high-dusting contractor
Nightly janitorial & day porter contractor
Carpet & hard floor specialist
Built for companies ready to grow.
Built for you if
- You have an operating business
- You have capacity for more accounts
- You want recurring commercial revenue
- You have a defined service area
- You deliver quality consistently
- You're willing to invest in growth
Probably not if
- You're looking for free leads
- You have no capacity for new work
- You only want residential jobs
- You won't answer leads quickly
- You want contracts without a sales process
- You're looking for a magic button
You shouldn't have to take our word for it.
Three things we will never say to you.
We think like operators, not marketers.
You run the cleaning operation. We build the acquisition infrastructure around it.
We think like operators.
We measure business outcomes.
We build around your economics.
We focus on contracts, not clicks.
Before you book a call.
Usually it optimised for the wrong thing. 100 leads can still be a bad month. We measure what happens after the lead.
Keep them. We're not replacing referrals — we're adding a second source you control.
Neither do we. Success isn't lead volume — it's accounts that are viable, in-area and able to buy.
That's why generic marketing fails. You win by being relevant to one specific buyer, not louder than everyone.
Then we don't scale yet. We check crew capacity, margins and service area before pushing acquisition.
No. We build the system that creates qualified opportunities. Your team closes them.
No — we give them better opportunities and a fuller pipeline.
No — janitorial and commercial contractors chasing recurring contracts.
Your next contract is probably sitting inside a business you haven't reached yet.
The question isn't whether businesses need cleaning. They do. The question is how consistently your company puts itself in front of the right decision-makers.
No pressure, no generic pitch. We'll look at your market, your service area and your growth economics, then tell you honestly whether there's an opportunity worth pursuing.